Tuesday, 29 January 2013

Construction examples

Construction examples: Front cover



I started by creating my magazine title. I chose to use pink against a black background because it makes the pink stand out. I chose pink as it is a feminine colour and my magazine is aimed at young females. 


 I then started to add in pictures and text. I'm using bright bold colours because usually Pop magazines are bright and bold and sometimes look gaudy, flashy etc.


I then just carried on adding in text and moving shapes around. 


 All of the colours used are bright and bold. They are also feminine colours. 


I added in different coloured shapes in the background but decided that I didn't like the shapes so I changed them. I chose to change the shapes to dots.


I changed the shapes to dots and I decided to keep them all one colour as they look simple but effective this way. I also decided not to use the lilac colour as it just seemed out of place, so I changed it too blue. I also moved the barcode over and added in a price.


This is my final front cover. I have added in more text and I have kept the colour scheme which is bright, bold and flashy. 


This is a screenshot of my front cover fully. 



This is the final draft of my front cover. I have changed the colour of the logo and included white dots as well as pink. The top picture is the bottom half of the front cover and the bottom picture is the top half.



Friday, 11 January 2013

Photos

Photos

This picture is very similar to the one below. I might use it but I wont use it with the one underneath as they're too similar. I like what she is wearing but to use it i would have to take out the background.
I am definitely using this photo in my magazine. The way she is posing just looks feminine and sophisticated so it will go well with my Pop theme. My magazine is aimed at young females and by using this picture then young females could aspire to be her. I'd have too manipulate this picture though and take out the background. I will also have to put it to the edge of the page as she is leaning against a door frame.
I will use this picture too. I will use it because she is pouting and some female celebrities pout. So it will go with my Pop theme. Her makeup is also very bold and stands out which will attract young females as they will want to know how she did her makeup like that. Also the way her hair is styled would make young females wont to get the same style.
I will use this picture as an example of how to get the  latest celebrity style. The makeup in this picture stands out and young females will wonder how to get your makeup to look like that.













I like these pictures but I don't know if i'd use them as the quality is not very good. To use them i'd have to manipulate them and add in an effect such as Black and White or Sepia.  also really like them as the girls hair is really long and flows nicely.


I really like this picture. I like the pose she is doing and how she is pouting. The quality is not so good but I could manipulate the picture and try to make it clearer. For example if it was Black and White then maybe the quality would not be as visible as it is now. I would have to remove the background as you can see the wall and the door.




I like this picture and I will use it. The position she is standing looks good and she is posing too. The pose looks sophisticated and the way her hair flows looks nice. I could remove the background as a door frame is visible. 






I like this photo as the male is posing and he looks cute. Young females would be attracted to him and would want to find out who he is.
I really like this photo because of the background. The scene brings the whole picture together and just makes the picture seem calm and serene. 

Thursday, 10 January 2013

Draft designs

Draft designs


When creating my front cover, contents page and double page spread I didn't stick to my designs exactly. I just used them as I guideline. I used them as much as I could but I had difficulties with some pictures and text. So I had to move things around to make them fit.


This is my double page spread draft design. On one page will be a large picture of a music artist/music artists. On the other page will be writing to do with that music artist/music artists. Basically it will be an interview to do with my chosen music artist/music artists.

This is my contents page draft design. It will have the same title at the top as the front cover which is Amplified and it will also have a large picture of a music artist/ music artists. There will be a list of articles and the pages they're on and a list of the music artists that are featured in the articles. 


This is my front cover draft design. The title of my magazine is Amplified. I will include a picture of a music artist/music artists and loads more pictures will be on the front cover too. Captions will be included and a barcode will be at the bottom of the page.

Thursday, 20 December 2012

Music magazine questionnaire analysis

Music magazine questionnaire analysis

These are the graphs I have drawn. The information is from my music magazine questionnaire. I have drawn graphs for questions 1,2,3,4 and 5. I have included close ups of each graph to make the information clear and easy to read. I coloured each answer in a different colour so it was clear to see the results. 








Thursday, 13 December 2012

Music magazine questionnaire written analysis

Music magazine questionnaire written analysis

I asked 21 people to answer my questionnaire.


Music Magazine Questionnaire
Please tick the answer that is relevant to you

1. How old are you?

- 10 - 13 : 0 people ticked this answer. 
     
- 14 - 17 : 15 people ticked this answer.
     
- 18 - 21 : 3 people ticked this answer.

- 21+ : 3 people ticked this answer.

2. How much are you willing to pay for a magazine?

- 50p - £1.00 : 0 people ticked this answer.

- £1.50 - £2.00 : 2 people ticked this answer.

- £2.50 - £3.00 : 12 people ticked this answer. 

- £3.00+ : 7 people ticked this answer.

3. What gender are you?

- Female : 21 people ticked this answer.

- Male : 0 people ticked this answer.

4. What type of music genre do you prefer? 

- Rock : 4 people ticked this answer. 

- Pop : 14 people ticked this answer.

- Classical : 0 people ticked this answer.

- Indie : 3 people ticked this answer.

5. What type of music artists do you prefer?

- Bands : 10 people ticked this answer.

- Duo's : 0 people ticked this answer. 

- Single artists : 11 people ticked this answer.

- Choirs : 0 people ticked this answer.

6. What would you like to be included in a Pop magazine?

- Fashion: New trends, New hairstyles, New make up, etc. : 6 people ticked this answer.

- Celebrity gossip: What are celebrities doing?, What do they look like now?, Have they embarrassed themselves?, etc. : 12 people ticked this answer. 

- Personal advice: How to cope with life, How to beat bullies, How to get help, etc. : 0 people ticked this answer.

- How to get a certain look: Look like a certain Pop celebrity, etc. : 3 people ticked this answer.

7. What would you expect to be on a front cover of a Pop magazine?

- A new artist/band : 15 people ticked this answer.

- New make up/hairstyles : 0 people ticked this answer.  

- Fashion trends/new styles/how to dress like a certain celebrity : 5 people ticked this answer.

- Advertisements for competition: Win a date with JLS : 1 person ticked this answer.

8. What would you like to be included in the articles?

- Stories about celebrities : 12 people ticked this answer.

- Instructions on how to style your hair/style your make up, etc. : 7 people ticked this answer. 

- Stories about real life people: How people cope with their problems/how they cope with their lives, etc. : 0 people ticked this answer.

- Quizzes/puzzles to do with celebrities : 2 people ticked this answer. 

9. What name do you prefer?

- Amplified : 12 people ticked this answer.

- Loud : 6 people ticked this answer. 

- Don't stop the music : 1 person ticked this answer. 

- Noise : 2 people ticked this answer.

10. How often do you read magazines?

- Daily : 0 people ticked this answer.

- Weekly : 3 people ticked this answer.

- Monthly : 7 people ticked this answer. 

- Hardly ever : 11 people ticked this answer.

From the results of my questionnaire I have concluded that my target market is teenagers between the age of 14 - 17. The amount people are willing to pay is £2.50 - £3.00. I only asked females as my magazine is aimed at young females. The main genre that was chosen was Pop. People seem to like single artists mainly and they want celebrity gossip included in a Pop magazine. The highest answer for what people expected to be on the front cover of a Pop magazine was a new artist/band. In the articles, stories about celebrities would be included and the name that was the most popular was Amplified. People said that they read magazines hardly ever.      

Friday, 7 December 2012

Reader profile

Reader profile:

Who my reader will be and why?

For my magazine my reader will be between the ages of 14 and 17. I have chosen this age range as my target audience because it is the typical age range that are known as teenagers and these are the type of people who read gossip magazines. Also this was the top age range in my questionnaire. The readers will also be female. I have chosen young females because my magazine will include things like makeup tutorials, how to style your hair and advertisements for clothes, shoes accessories etc. Also I will include pictures of male music artists and this attracts young females. Another reason why I chose my readers to be female is because my magazines will be specifically aimed at females and I only asked females in my questionnaire. 

What their interests will be?

- Makeup
- Hair 
- Clothes
- Shoes
- Accessories: belts, bags, jewellery, hats, scarves etc. 
- Gossip
- Celebrities: Females because young females can look up to them and see them as idols and males because young females would admire them and fancy them.
- Music
- Music artists: single artists and bands mainly because these were the answers chosen in my questionnaire.
- Fashion

More about why I have chosen this type of reader:

My magazine will be a girly music magazine. It will include girly things and things to do with music and music artists. I will also include puzzles/quizzes to do with music artists for example a title could be, 'Are you a true JLS fan?' and following this could be questions to do with this. As I am a girl myself I think it will be easy to understand what young teenage girls like.

Research about my chosen reader:

An article to do with marketing for young females:

MARKETING TO A TEENAGE GIRL, WHAT TO CONSIDER

It seems like it should be pretty easy to market to teenage girls. Their likes, dislikes, trends, and interests are already marketed like crazy, so one would think it'd be easy to just slip in and find a niche in the teen market. Not so. Instead, marketing to a teenage girl needs to be done in certain ways and it's important to know what to consider.

Teenagers, both boys and girls, are very aware that they are being marketed to constantly. They just need to turn on the television, open a magazine, or even go to school. Schools themselves are open to companies marketing to kids at school - how many soda machines are in the cafeterias and common rooms in a typical junior high and high school? Just that one example can give an idea of how bombarded teens are by companies' marketing tactics. 

Since teen girls are very aware of the competition for their attention and money, they can be a little skeptical and harder to impress. While their skepticism may be a hurdle, it is good to know about it before coming up with a marketing plan. Recognize that teens want something that feels real and believable - if you do, chances are they will be more open to what you have to offer.
Girls obviously have different needs and interests than boys. While this seems obvious, some companies market to just a general teen audience. In many cases this can seem impersonal and some teens may perceive it as disconnected and preachy. Advertisers walk a fine line when marketing to both teenage boys and girls.
Companies must be especially careful when marketing to girls - the fine line they walk is even finer when it comes to girls. This is because many people attribute the pressure to be thin, to be beautiful, to be like movie stars and models to the way companies market to teen girls. Many also attribute girls' low self- esteem to insensitive, unrealistic marketing. To take it even further, many have blamed some marketing tactics as causing eating disorders in teenage girls, due to messages sent by companies through their advertising.

Just about every teenage girl, no matter what size or shape or ethnicity, feels vulnerable and sensitive when it comes to appearance. Companies should be careful and avoid playing upon this vulnerability to get girls to spend money on cosmetics and other products related to appearance. Companies who use unreal expectations and models to market to teens risk having both the teens and their parents respond negatively to their campaigns. Plus, it is clearly irresponsible for a company to prey upon teenage girls' insecurity - any company that does so deserves all of the backlash they will most likely get.

Marketing to teens by using unrealistic models and setting unattainable expectations doesn't always work as well as other methods - in fact, there are other options that are proving to be more effective. Since the 1990's, the notion of "girl power" has really struck a chord with teenage girls. Girls like feeling strong and in control - in a teenage world of rules, deadlines, and curfews, teens find a sense of girl power as a fun change of pace.

Often, teenage girls are marketed to with movie or music stars that are much older than they are and often portrayed in ways that are sometimes overtly sexual or just more adult. While using prominent stars is appealing, it doesn't always ring true. It is okay to include some older stars (teens like to feel more adult), but also include some things that still have a teenage feel to them. Find a balance.

An example of girl power and marketing to teens with someone that is their age can be seen with the Hannah Montana craze that is taking America by storm. Hannah Montana/Miley Cyrus resonates with teen girls because she's cool, she wears clothes they could wear, and teenage can relate to the lyrics of her music. She exudes confidence and girls respect and want to emulate that. One could assume that the huge popularity of Hannah Montana is because this niche, of a normal yet also glamorous teenage girl, hadn't been addressed before.

With a little creativity and sensitivity to teenage girls, companies can market effectively to this demographic. If a company can market to this group effectively, chances are that the teenage girl will stay loyal to the brand and invest their hard earned money in their products for many years.

Tuesday, 4 December 2012

Music magazine questionnaire

Music Magazine Questionnaire
Please tick the answer that is relevant to you

1. How old are you?

- 10 - 13
     
- 14 - 17
     
- 18 - 21

- 21+

2. How much are you willing to pay for a magazine?

- 50p - £1.00

- £1.50 - £2.00

- £2.50 - £3.00

- £3.00+

3. What gender are you?

- Female

- Male

4. What type of music genre do you prefer? 

- Rock

- Pop

- Classical

- Indie

5. What type of music artists do you prefer?

- Bands

- Duo's

- Single artists

- Choirs 

6. What would you like to be included in a Pop magazine?

- Fashion: New trends, New hairstyles, New make up, etc.

- Celebrity gossip: What are celebrities doing?, What do they look like now?, Have they embarrassed themselves?, etc.

- Personal advice: How to cope with life, How to beat bullies, How to get help, etc.

- How to get a certain look: Look like a certain Pop celebrity, etc.

7. What would you expect to be on a front cover of a Pop magazine?

- A new artist/band

- New make up/hairstyles 

- Fashion trends/new styles/how to dress like a certain celebrity

- Advertisements for competition: Win a date with JLS

8. What would you like to be included in the articles?

- Stories about celebrities

- Instructions on how to style your hair/style your make up, etc. 

- Stories about real life people: How people cope with their problems/how they cope with their lives, etc.

- Quizzes/puzzles to do with celebrities 

9. What name do you prefer?

- Amplified

- Loud 

- Don't stop the music

- Noise

10. How often do you read magazines?

- Daily

- Weekly

- Monthly 

- Hardly ever